Senior VP, Chief Financial Officer
UW Health
Robert ‘Bob’ Flannery, CPA, currently serves as Senior Vice President and Chief Financial Officer for UW Health. UW Health is the integrated health system comprised of the University of Wisconsin Hospitals and Clinics, University of Wisconsin Medical Foundation, Swedish American Health System and Quartz Health Insurance. UW Health includes 6 hospitals in WI and IL, 90+ primary and specialty outpatient locations, 2,550 physicians, residents, and fellows, 24,000 employees and RNs, $5.5 billion in revenue.
Bob has worked in healthcare finance since 1986, and at UW Health since 2002. Bob’s educational background includes an undergraduate focus in Accounting & Marketing and graduate work in Total Quality Management. Bob is a licensed, Certified Public Accountant in the State of Wisconsin.
Bob partners with other senior leaders to develop and implement strategies to support the UW Health organizational mission of advancing health without compromise and the vision of remarkable healthcare. Bob has responsibility for finance, payor contracting, treasury management, physician compensation, revenue cycle, and physician practice management.
Strategic Direction and Innovation in Healthcare
Tuesday, October 7, 2025
1:00 PM – 2:00 PM